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Brands Offering More Than Low Prices Gain Consumer Favor, Deloitte Finds
2025-06-26 18:53:01| Hotel Resource
Consumers are increasingly prioritizing value over low prices, with brands offering additional benefits gaining a competitive edge, according to a Deloitte report.
Category:
Hospitality
La Chambre Du Marais Reached 51x ROAS With Google PMax for Travel Goals
2025-06-26 18:53:01| Hotel Resource
By leveraging the advanced capabilities of the Cendyn DMP and the AI&powered targeting and automation of Google PMTG, the property aimed to reach high&intent travelers at the right time and across the right channels. The goal was to boost online visibility and drive stronger performance for direct bookings.
Category:
Hospitality
Hilton Signs Agreement for New Hotel in Takayama, Japan
2025-06-26 18:53:01| Hotel Resource
Hilton has announced plans to open the Hilton Takayama Resort in 2026, marking its first entry into Gifu Prefecture, Japan.
Category:
Hospitality
Global Hotel Alliance Brand CEOs See Steady Growth in Travel Demand Despite Market Uncertainty
2025-06-26 18:53:01| Hotel Resource
Leaders from top independent hotel brands highlight loyalty&driven resilience, US dominance, the rise of Asian markets, and European expansion at CEO meeting in Brussels
Category:
Hospitality
Why Predictable Booking Behavior in 2025 Is a Game&Changer for Hotel Marketers
2025-06-26 18:52:10| Hotel Resource
TravelBooms 2025 Booking Trends Study has revealed a clear and valuable insight: U.S. travelers overwhelmingly prefer to plan and book their trips within a 13 month window. For hotel marketers, this predictability creates a prime opportunity to align promotions, timing, and messaging with real guest behavior.
Category:
Hospitality
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